A bulk of NewsGuard's original startup funding came from a global communications entity known as the Publicis Groupe that just so happens to run a health subsidiary called Publicis Health. Named among Publicis Health's clients are pharmaceutical corporations like Abbot, Amgen, Astra Zeneca, Bayer, Biogen, Celgene, Genentech, Gilead, Roche, and Sanofi – a who's who of the biggest names in Big Pharma.
GlaxoSmithKline (GSK) is also connected to Publicis Health, having tasked the group with developing a customized media business platform called "platformGSK." Back in October 2018, following a five-month review, GSK awarded its $1.5 billion media account to Publicis Health, which it now handles "all offline and digital paid media strategy and planning (for GSK) in the Americas, Europe, Middle East, Africa and Asia-Pacific."
This is significant because Google's search engine platform is now actively censoring all sorts of natural health content, and instead directing its users to propaganda pages that appear to be news, but that are actually paid advertisements funded by, you guessed it: Big Pharma.
WebMD, for instance, is now one of the top search results that shows up in a Google search for pretty much any health-related topic. And just like NewsGuard, WebMD is owned by a large conglomerate corporation called KKR & Co. that pushes things like junk food and tobacco on the masses.
As it turns out, KKR & Co. also owns Medscape and MedicineNet, two other prominent pharma-backed websites that also show up at the top of the query list when searching Google for various illnesses and ways to treat these illnesses. It's all a racket, in other words, that's designed to lure internet users back into the pharma fold – and now with NewsGuard added to the mix, Big Pharma is leveraging even more control over what people access and read online.
Keep in mind that as far back as 2010, WebMD was caught putting up fake "screening tests" for conditions like depression, the results of which always point people towards antidepressant pharmaceuticals as the solution. It's all a scam – the actual fake news that NewsGuard purports to block – and yet NewsGuard is categorizing all of the Big Pharma propaganda as "true," and everything else as "false."
Getting back to Publicis, in January it was the recipient of even more business from GSK, which reportedly handed over its former Pfizer Consumer Healthcare brands to Publicis. These included the popular Advil painkiller brand, as well as Centrum and Caltrate dietary supplements. The entire package, for which GSK holds a 68 percent stake in this joint venture, is estimated to be worth about $400 million.
Publicis has also absorbed other Big Pharma media accounts, including that of Novartis. Back in August, Publicis developed a media platform for Novartis called "NovartisONE2" which, like platformGSK, is designed to push pharmaceuticals as the solution to every woe while steering internet users away from safer natural alternatives. NovartisONE2 is said to be worth about $600 million.
At the same time that Publicis was forming these lucrative relationships with GSK and Novartis, it was also investing alongside a pool of other investors into the development of NewsGuard. As of March 2018, Steven Brill and Gordon Crovitz, said to be the "media entrepreneurs" behind NewsGuard, had reportedly raised a whopping $6 million to launch the company, the stated purpose of which is to:
"... address the fake news crisis by hiring dozens of trained journalists and analysts to review the 7,500 news and information websites most accessed and shared in the United States ... These sites account for 98% of the news articles read and shared in the English language online in the United States."
In other words, NewsGuard aims to police the bulk of what people read online as news, filtering out anything that contradicts the official narratives that our corrupt, fascist government deems as "truth." This includes filtering out independent news and other unbiased information about the dangers of pharmaceuticals and vaccines, as well as the benefits of their natural counterparts.
Because Big Pharma is financially threatened by natural herbs, nutritional diets, and other non-pharma remedies for disease, such information has to be stamped out of existence. This is why NewsGuard exists: to eliminate all truth from the internet by classifying it as "false."
"... NewsGuard is setting itself up as the self-appointed global arbiter of what information is 'trustworthy' – based on nine, self-described 'credibility and transparency factors – not only for information view for pay on private electronic devices, but also for information accessible for free in public libraries and schools," warns Dr. Joseph Mercola, whose own work, like that of us here at Natural News, is being actively censored not only by Google but also by NewsGuard.
"Librarians will even provide instructions to patrons on how to install the NewsGuard extension on their personal computers, tablets and cell phones," he adds. "If you install the plugin on your computer or cellphone, it will display its rating next to Google, Bing and other web searches as well as on articles displayed on social media."
The good news is that nobody has to install NewsGuard, and there are signs that the service will actually become for pay rather than free. The bad news is that Google is still acting as the censorship arm of the globalist deep state, which means internet users will have to use alternatives such as DuckDuckGo if they want to access information about health other than what's being offered by the likes of WebMD, Medscape, and MedicineNet.
To learn more about how Big Pharma and Big Tech are colluding to keep you in the dark about how to truly get and stay healthy, be sure to check out Censorship.news.
Sources for this article include: