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Anheuser-Busch CEO was a former CIA recruitment specialist

May 01, 2023 -

(Article by Brian Lupo republished from TheGatewayPundit.com)

The Bud Light marketing executive who said the brand needed a revamp from its “fratty” image and “out of touch humor” was herself, in her younger days, a “fratty” “out of touch humor” type of person.  The type that appears to do shots out of a condom and post a “placard” on the “Topics on the Exploration of the Scrotum.”

But an interesting discovery posted to Twitter by Benny Johnson of Turning Point USA ...

Anheuser-Busch CEO blames Bud Light boycott on social media “misinformation”

May 08, 2023 -

(Article by Tyler Durden republished from ZeroHedge.com)Instead of taking the blame for the company's catastrophic attempt to virtue signal, even if it means alienating the vast majority of its clients, Doukeris instead blamed online "misinformation and confusion", including reports that Mulvaney's Bud Light can is "a production can and every can would be like the one that was in that post . . . We never intended to make it for general production and sale for the public." ...

Anheuser-Busch confirms: 2 Marketing execs behind disastrous Mulvaney campaign now FIRED

June 30, 2023 -

Customers disgruntled with the partnership between Mulvaney and the beer brand expressed their disdain through boycotts. Amid this fiasco, Alissa Heinerscheid and Daniel Blake were placed on leave and were not heard of for some time.

However, text messages from an anonymous source inside Anheuser-Busch that were sent to the Daily Caller confirmed that both no longer work for the brewer. The tipster remarked that Heinerscheid and Blake are "gone, gone" as of June ...

Anheuser-Busch embroiled in civil rights backlash for discriminating against whites in hiring

April 24, 2023 -

Pointing to the Missouri-based company's 2023 Leadership Accelerator Program as evidence, AFL says that Anheuser-Busch is catering specifically to non-whites, or what the company describes as "individuals who identify as historically underrepresented groups."

"We encourage candidates who identify as Black, Latinx, and Native American to apply, as well as those who identify with a historically underrepresented group," reads the Anheuser-Busch 2023 Leadership ...

White male workers to be purged from Anheuser-Busch, the parent company of trans-celebrating Bud Light

May 23, 2023 -

In the video, a company employee is seen complaining that there are still too many white males that work at the company – but that can be fixed with a massive purge."

"We're still 40 percent women and 60 percent men, and still predominantly white. So, there's still work to be done," the person states.

The clip then shifts over to a black woman who works at Anheuser-Busch making additional threats against the company's white male employee base, which is targeted ...

Get woke, go broke: Anheuser-Busch loses $15.7 billion in value after disastrous Bud Light transgender influencer campaign

June 02, 2023 -

The beer company has lost a remarkable $15.7 billion from its market value after teaming up with Dylan Mulvaney, a transgender activist. The partnership was launched during the NCAA basketball championships, when the activist shared a sponsored post on their Instagram account promoting March Madness. The video showed Mulvaney dressed like Audrey Hepburn in the film Breakfast at Tiffany’s while drinking cans of Bud Light featuring 'her' face on them.

Much of the woke crowd ...

Bud Light to sponsor pride parades despite ongoing boycott

May 28, 2023 -

(Article by Spencer Lindquist republished from DailyWire.com)

Bud Light is listed as a sponsor on the Cincinnati Pride Parade website. Planned Parenthood and the Cincinnati Children’s Hospital, which medically transitions minors, are both also listed.

Meanwhile, in St. Louis, Missouri, where Anheuser-Busch is headquartered, the company is listed as the presenting sponsor of the St. Louis Pride Parade. A sponsorship packet explains that there are only four ...

Bud Light sales plunge further, about to lose status as world’s number-one beer to Mexican competitor

June 04, 2023 -

Following its sixth straight week in a row of sales losses due to emblazoning a creepy image of transgender social media "influencer" Dylan Mulvaney on its Bud Light beer cans, Anheuser-Busch now faces the prospect of losing its top status to a Mexican beer import.

According to data from Bump Williams Consulting and NielsonIQ, sales of Modelo Especial surged over nine percent in the week ending on May 20. On a national basis, Modelo Especial is already outselling ...

Mulvaney campaign blowback: Bud Light maker AB InBev AXES hundreds of workers

July 31, 2023 -

According to the Wall Street Journal, the layoffs affected corporate and marketing roles at major U.S. offices, including New York City, Los Angeles and St. Louis – the latter being the home city of AB InBev's subsidiary Anheuser-Busch.

The Belgium-based AB InBev clarified on July 26 that the job cuts would affect less than two percent of its roughly 18,000-strong U.S. workforce. Frontline workers such as brewery and warehouse staff won't be impacted.

"While ...

WOKE Bud Light partners with MMA franchise UFC, sparking calls for a BOYCOTT

October 29, 2023 -

The UFC and AB InBev, the parent company of Bud Light's brewer Anheuser-Busch, have entered into a multi-year marketing agreement. St. Louis-based Anheuser-Busch said in a statement that the partnership will take effect on Jan. 1, 2024 – with Bud Light becoming the "Official Beer Partner of UFC." Promotional material for Bud Light will be plastered on broadcasts, signage across arenas, fight-week activities, social media channels, weigh-ins, press conferences ...

Ad agency responsible for Bud Light’s disastrous Dylan Mulvaney campaign in “serious panic mode” as it is likely to LOSE future big clients

June 06, 2023 -

A report by the New York Post said San Mateo, California-based Captiv8 was initially panicking when news of the beer brand's partnership with Mulvaney broke out. The firm had enough reason to panic – it introduced Anheuser-Busch to the transgender influencer, part of its specialty of pairing social media influencers with major consumer brands.

According to its website, Captiv8 was "co-founded in 2015 by Krishna Subramanian — a Silicon Valley investor who sold online ...

Video shows Bud Light parent firm vowing to purge WHITE MALE employees

May 23, 2023 -

The video from November 2022 showed various employees of the Belgium-based beer company pledging to become "more diverse and inclusive." According to the clip, eschewing White, male employees gives way for staff members who "better represent" the woke ideology.

"We're still 40 percent women and 60 percent men, still predominantly White," said senior graphic designer Kara-Jessica Mallett. "There's still work to be done."

Mallett, a Black woman, also said in the video: ...

Bud Light STILL refusing to apologize for shoving woke promotions into minds of customers… STILL talking about “inclusiveness” while refusing to denounce grooming, pedophilia

June 23, 2023 -

"It's tough to see the controversial and divisive debates that have been happening in the U.S. in the last couple of weeks involving lots of brands and companies, including and especially Bud Light," said Anheuser-Busch global chief marketing officer Marcel Marcondes at the recent Cannes Lions International Festival.

"It's tough exactly because what we do is all about bringing people together."

At no point in his statement did Marcondes admit that it was ...

Haven’t learned their lesson: Despite boycott, Bud Light dumps another $200,000 into LGBTQ+ businesses

June 05, 2023 -

On April Fool's Day, conservative activists launched a boycott against Bud Light after Mulvaney shared a video of his trans likeness imprinted on a beer can, stating that "this month I celebrated my day 365 of womanhood."

Even with sales and market value flowing out the door faster than a pint of Bud Light from the tap, Anheuser-Busch saw fit to financially support NGLCC's "Communities of Color Initiative," which was "designed to support the growth and success ...

WOKE BROKE: Company that bottles Bud Light shuts down two plants following botched Mulvaney fiasco

July 06, 2023 -

Fox News reported that the Ardagh Group, a contractor that works with Anheuser-Busch, will close down its plants in North Carolina and Louisiana in July. The permanent closures are set to affect 645 employees. Ardagh did not reveal the reason for the closures.

However, an investigation by WRAL 5 found that the plants are closing due to the aftermath of boycotts against the beer brand. Ardagh joined retailers, distributors, bars and other contractors bearing the ...

Gay mafia terrorizes Target with BOMB THREATS for dropping LGBT clothing collection from its stores

June 06, 2023 -

According to Cleveland 19 News, it received a bomb threat on the afternoon of May 26 against five Target stores in Ohio, and the threat that was received at 12:26 p.m. via email centered around Target's LGBT merchandise. "Target is full of cowards who turned their back on the LGBT community and decided to cater to the homophobic right-wing redneck bigots who protested and vandalized their store," part of the emailed threat read.

The Buckeye State wasn't alone as there were ...

They never learn: Bud Light donates $200K to LGBT-run businesses amid fallout of botched Dylan Mulvaney campaign

June 05, 2023 -

In a May 30 press release, the St. Louis-based Anheuser-Busch – which brews Bud Light – announced the donation to the National LGBT Chamber of Commerce (NGLCC). The $200,000 will go to the NGLCC's Communities of Color Initiative (CoCI) which is "designed to support the growth and success of minority LGBT-owned businesses through certification, scholarships and business development in an effort to create equal opportunities for the economic advancement of small businesses ...

Bud Light’s “Easy to drink, easy to enjoy” summer campaign FAILS to placate conservative consumers – they don’t easily forget

June 26, 2023 -

The new summer-themed ad comes nearly three months after the beer company's Bud Light brand made transgender activist Dylan Mulvaney one of its main spokespeople, a decision that rankled consumers and inspired a massive boycott that caused a dramatic decrease in sales, resulting in Anheuser-Busch losing at least $20 billion in market value. (Related: Bud Light sales plunge further, about to lose status as world's number one beer to Mexican competitor.)

The ad is ...

Dylan Mulvaney HANGOVER: Bud Light buying back nearly-expired beer as fallout from disastrous publicity stunt persists

May 24, 2023 -

"It has gotten so bad that beer is still sitting on the shelves and lying unbought, as products run past their expiration date," noted Warner Todd Huston in a piece for the Western Journal. "Not only is Bud Light losing sales, it is now entering into negative sales territory as the company is compelled to buy back its own, now spoiled, product."

The Wall Street Journal (WSJ) confirmed Bud Light's plan to purchase unsold beer cases in a May 21 piece. It stated that St. Louis-based ...

Bud Light sales are horrific after marketing ploy with trans-activist backfires that the company is buying beer back from wholesalers

May 24, 2023 -

People are lighting boxes on fire, throwing cases of it in the trash, and Bud Light is even offering to buy back some unsold or expiring cases from certain retailers who can’t move the product, reports said this week.

"This is because people are MAD at Bud Light for going woke with a controversial figure that most people in America do not support, also known as Dylan Mulvaney, the biological male who puts on ‘womanface’ and inadvertently mocks real women, takes jobs that ...