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Pomegranate and Blueberry Juice Consumer Shopping Guide
A NaturalNews PhotoTour by Mike Adams
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 Things to consider:
1. All the products reviewed here are dead! In other words, even the "honest" products are still made of dead, pasteurized fruits. None of these juices are raw, freshly-squeezed juices, which means they don't even come close to the nutritional value of raw, fresh juices.
The POM Wonderful company disagrees with that statement. Their website counters:
"In order to ensure that you are consuming a safe and healthy beverage, POM Wonderful flash-pasteurizes all its flavors of pomegranate juice. Flash-pasteurization is a process that involves a short period of heating to ensure the elimination of any bacteria. Your safety is our highest priority. Flash-pasteurization also involves a period of rapid cooling in order to retain flavor and nutrients. Flash-pasteurization does not reduce the healthy antioxidants that are found in POM Wonderful pomegranate juice."
However, it is my experience that heating always results in some loss of nutritional value of plant juices. Although the amount of this loss may be small, it is not zero. The actual amount of nutrition that's lost varies on many factors, including the type of nutrients being measured, the temperature to which they are heated and the duration of exposure. The higher the heat and the longer the exposure, the more nutrients are destroyed. That's why pasteurized orange juice, for example, is nutritionally inferior to freshly-squeezed orange juice.
The same is true with pomegranate juice, or blueberry juice, or even cherry juice. Nothing is quite as good as the fresh juices, which is why I strongly recommend the daily consumption of blended smoothies using a Vita-Mix and some raw, fresh ingredients. When you can get pomegranate seeds in season, it's always better to eat them fresh. They're crunchy and sweet, so buy 'em when you can.
When you can't get them in season, juice is the next best thing, and virtually all the juices on the market are made from concentrate. They still offer outstanding health benefits, including proven abilities to help prevent prostate cancer, for example, but they're not as medicinally potent as fresh pomegranate seeds.
Click NEXT to continue with the important considerations...
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