Originally published October 23 2015
Meet the high school science teacher who's making a killing for McDonald's by telling students to eat junk food and ignore nutrition
by J. D. Heyes
(NaturalNews) Wait, what? You mean you can actually lose weight eating an all-McDonald's diet?
That's according to one high school teacher, who is now a paid shill for the ailing fast-food chain, which finally posted a profit in the third quarter after seven straight quarterly losses.
His name is John Cisna, and he's a 56-year-old science teacher from Iowa. In his book, My McDonald's Diet, he claims that he lost more than 60 pounds in 180 days eating nothing but fare from the fast food giant. (However, in this Facebook picture, he appears to be enjoying some steamed broccoli, which is not exactly a McDonald's menu item).
As CBS News reports, Cisna's controversial dietary "advice" comes amid changes being made to school curriculum. Cisna is sparking criticism for taking his diet into about 90 high schools and colleges, with opponents saying what is patently obvious: he has become little more than a paid hack for the chain.
"Brand ambassador" or paid shill?
"Cisna is a 'brand ambassador' for McDonald's, which is paying for his time and travel, according to a spokeswoman for the fast-food giant," CBS News reported.
The science teacher joined the lecture circuit after creating a "plan" to lose weight by "eating nothing but McDonald's for breakfast, lunch and dinner for 90 days straight," according to his Facebook page. Here is his sage message: obese Americans can "lose weight while still eating the foods you love, like Big Macs and Hot Fudge Sundaes."
He added, "It's not the fast food companies making people fat."
Right. So, the Supersize Me filmmaker was full of it?
As you might imagine, Cisna's bogus claims that calorie-rich phony food served by McDonald's helped him lose weight got the chain's attention, especially after several quarters of declining sales. Besides paying him for his "time and travel," a spokesman for the chain told CBS News that the company also supports his "desire as a teacher to provide students with facts to make informed choices." In other words, he is getting a stipend to spread the message that "McDonald's is good! Pay no attention to that rising blood pressure, failing heart and clogging arteries."
As Natural News editor Mike Adams, the Health Ranger, notes:
Slowly but surely, the public has increasingly caught on to the McDonald's sleight-of-food stage magic. Feel-good advertising can't cover up the truth about its inhumane treatment of animals, genetically modified food ingredients and insidious social programming that tries to equate the restaurant with an emotional state of bliss.
CBS News reports:
But regardless of whether one thinks it's advisable to turn to fast food as a weight-loss technique, critics argue that Cisna's talk has no place in public schools, given that he's backed by a corporation that has a history of targeting children with marketing messages.
"At the end of the day, our schools should not be places where corporations market their brands to children, and particularly not McDonald's, given its role in driving an epidemic of obesity," said Sriram Madhusoodanan, an organizer at Corporate Accountability International, a Boston-based nonprofit.
Another paid academic-turned-bad-food-shill
Speaking to CBS News, Cisna laughably claimed that his message isn't really about McDonald's specifically (even though his book mentions McDonald's specifically, and even though McDonald's, specifically, is paying him). He says that he wants kids to understand it's not where they eat but how much of it that leads to obesity.
He also said his weight loss experiment revolved around eating a daily 2,000-calorie diet at McDonald's, which he says shows "there's no such thing as bad food."
Of course, as readers of Natural.news, Slender.news, Fresh.news and GMO.news know, there is such a thing as "bad food" and McDonald's is a leader in serving it.
Like Monsanto's now-disgraced University of Florida Prof. Kevin Folta, it would appear like McDonald's now has a paid shill of its own: another academic named John Cisna.
Sources include:
CBSNews.com
TheDailySheeple.com
WSJ.com
DailyMail.co.uk
YouTube.com
NaturalNews.com
GMO.news
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